I'm Dana Hartnett — brand marketer, copywriter, and DTC founder based in Philadelphia, PA. I built Keyco Studio from the ground up: developed the brand voice, wrote every product listing, created all social media content, and grew it to 1,400+ sales with a perfect 5.0-star rating on Etsy. Every word on that brand is mine. My background spans brand strategy, copywriting, social media management, and creative direction — with a master's in digital marketing from WGU and HubSpot certifications to back it up. I specialize in brands that have something real to say and need someone who can say it well. I'm a creative writer first, strategist second, and someone who genuinely cares about the work — whether that's a product description for a $6 candle or the brand voice that holds an entire company together. Currently seeking remote roles in brand marketing, creative strategy, social media, or copywriting. Also available for freelance projects. Let's work together.